Sustainable Marketing : Managerial - Ecological Issues

Sustainable Marketing : Managerial - Ecological Issues

Editorial Reviews
Review
Peter Gillett :

"This is the most authoritative and carefully and thoroughly documented treatment of what is generally known as green marketing that I’m aware of." 

Review

"This is the most authoritative and carefully and thoroughly documented treatment of what is generally known as green marketing that I'm aware of." 

Sustainable Marketing : Managerial - Ecological Issues

Sustainable Marketing: Managerial - Ecological Issues,Donald A. Fuller,Sage Publications, Inc,0761912193,Business & Economics,Business / Economics / Finance,Business/Economics,Consumption (Economics),Environmental aspects,Green marketing,Marketing - General,Business & Economics / Marketing / General

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